Data credits in practice
Credit pricing makes cost per lookup invisible until the balance runs out. Different lookups cost different amounts, phone numbers usually cost more than emails, and a failed lookup may still be charged depending on the provider. Read the pricing page for each provider in your waterfall rather than assuming.
The fix is ordering, not haggling. Filter accounts on cheap fields before expensive ones, cache results so you never look up the same person twice, and only enrich contacts at accounts that already passed qualification.
Last updated 2026-10-14 by Ishan Vats.